Not just a name; it’s a lifestyle, a mindset, and a community. It’s the energy that flows between those daring to create, the aura that surrounds them, and the urban landscape in which they build and showcase their dreams. Urbonaura is a cultural shift: where creativity is honoured, individuality is celebrated, and every story matters.
Discover fashion, beauty, and homeware from the most exciting independent brands. Each product is handpicked to reflect bold aesthetics, timeless energy, and street-to-premium sensibility. You’re not just buying — you’re backing future icons.
From cleaning and customisation to décor and design — our trusted network of independent experts are ready to elevate your lifestyle. Simple to book. Seriously professional. Always community-first.
Tap into our YouTube shows, Twitch streams, and cultural commentary. Whether it’s the hottest drops, local gems, or community creators — Urbonaura is where culture comes to play, speak, and shine.
We host networking mixers, launch parties, and immersive experiences — all designed to connect creators, customers, and culture. Come through to be seen, be inspired, or just vibe with the movement.
Fashion – Wear What Matters. Streetwear, essentials, seasonal drops.
Cosmetics – Beauty, Bold & Inclusive. Shades and care for every identity.
Homeware – Style Your Space. Curated lifestyle pieces for your world.
Technology & Bundles – Glow & Garment. Tools and packages designed for cultural living.
Members unlock hidden bundles + special drops.
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From footwear cleaning to customisation, décor to gifting — Urbonaura connects you with trusted experts who deliver results mainstream services can’t match. Fast, reliable, and rooted in culture. Members save 20%, unlock free upgrades, and access services the public never will.
Professional results, community-first values.
Members save 20% and get free upgrades.
From cleaning and customisation to décor and design — our trusted network of experts are ready to elevate your lifestyle.
Members unlock deeper savings, free upgrades, and exclusive bundles.
Tap into our YouTube shows, Twitch streams, and cultural commentary. Whether it’s the hottest drops, local gems, or creators — Urbonaura is where culture comes to play.
Members get exclusive content.
Too many events feel generic and forgettable — ours are different. Urbonaura brings together creators, customers, and culture through networking mixers, exclusive launch parties, and immersive experiences that sell out because they matter. Every moment is built to inspire connection, collaboration, and community.
Limited tickets. Always unforgettable.
Members get priority access.
Get early access to exclusive drops, events, perks and behind-the-scenes content. As a member, you don’t just shop — you shape what’s next in fashion, services and entertainment.
Sell your products, offer your services, or become a featured creator. Urbonaura puts you on the main stage with high-visibility, high-impact marketing and community-driven growth.
Discover a curated hub where local talent meets global energy. Urbonaura connects bold fashion, standout services, immersive events, and original content — all under one roof, all driven by community.
Urbonaura is a multi-dimensional cultural platform blending retail, services, entertainment, and live experiences — all shaped by creativity, self-expression, and real community. We’re where culture gets dressed, styled, shared, and celebrated.
Urbonaura is your one-stop shop for:
Fashion & streetwear (Wear the Aura)
Skincare, makeup, fragrance & wellness (Pure Aura)
Jewellery (Glow Aura)
Home décor & lifestyle goods (Home of the Aura)
Tech, creator gear, and everyday accessories (Powered by the Aura)
We feature independent, underrepresented, and emerging brands — plus exclusive products and bundles curated by our team.
We provide high-touch, creative services including:
Garment care & customisation (Care & Custom)
Room styling & gifting setups (Scene by Urbonaura)
Creative talent for hire (Aura Talent)
Every experience is designed with style, intention, and cultural relevance.
Urbonaura Entertainment includes original series like:
The Pulse (news & commentary)
Off The Map (city exploration)
Aura Arcade (gaming & challenges)
Spotlight, The Commentary, & Street Takes (Culture & Commentary)
We create bold, culturally grounded content across YouTube, Twitch, and social platforms — with extended cuts and exclusives for members.
Yes — we host a range of IRL cultural events, including:
Launch parties & pop-ups
Panels, creative talks & networking
Series premieres, gaming finales & after-hours link-ups
Tickets are available via our Access the Aura page. Members get early access, free entries, and VIP perks.
A paid membership that unlocks:
Early access to events & products
Exclusive content & playlists
Free/discounted services
Member-only perks, rewards & bundles
It’s our way of rewarding loyalty and deepening community connection.
No — you can explore, watch, shop, and book as a guest. But becoming a member gives you:
More content
More perks
More access
From free services to hidden drops, it pays to plug in.
We’re more than a store, more than a brand — we’re a movement.
💬 We give creators a voice.
🎨 We amplify real culture, not trends.
🧵 We platform independent and ethical brands.
🧠 We create with meaning, not mass production.
🪩 We bring digital style into real-world spaces.
